Gold Selling Canadian Country Artist Jason Benoit Releases New Single, Devil in a Bottle

Photo Credit: Veronica Benoit

With four Top 30 hits, including his self-written GOLD certified Top 10 single “Gone Long Gone,” 2021 MusicNL Indigenous Artist of the Year, past East Coast Music Association (ECMA) and Canadian Country Music Association (CCMA) Awards and Nominations, Jason Benoit has solidified his place in Canadian Country Music. He has been direct tour support for major country artists (Old Dominion, Tim Hicks, and The Washboard Union) and performed the main stage at Boots and Hearts, Cavendish Beach Music Fest, and Rock the Park in London, ON.

With over 8 million streams worldwide, his raw writing style, and his entertaining live show, Benoit undoubtedly has become a fan favourite in Canadian Country Music. “I am so excited for this new chapter in my career; producing my first album, and building a new team to help promote it. “Devil in a Bottle” was written by me and a friend, purely for fun and for the love of country music. I hope you love it as much as we did writing it,” Benoit explains.

“Devil in a Bottle,” your current single, is the first song from your upcoming project. Why did you choose this as the song to introduce fans to this new sound and forthcoming release?

I felt it was a song that best represented the soul of the entire body of work. A song akin to the fun singalong songs that I grew listening to and playing. It’s a primer to get the rest of the album going.

You have described your project as “the most Genuine and Authentic I’ve ever recorded.” Can you tell us a little bit more about the project and the process?

This is the first time I’ve ever produced my own music. It’s always more authentic when it comes directly from the artist because their initial vision isn’t distorted in the process.

You’ve not only written for this project, but you’ve produced it too. What did you learn from the process?

It was a lot of work but also very gratifying at the end of the day. It was a “trial by fire” situation and thankfully I didn’t buckle under the pressure. I really enjoyed it!

Did you find that because you had written on these songs, you had a clear idea in your mind of how you wanted them to sound? Therefore, did that make the process of producing the tracks feel more natural?

I think it did, yeah. But also there are a couple songs in this project that I didn’t write so Producing all the songs I did write really helped with the ones I didn’t. If that makes sense. Haha

And do you feel like the way you approach songwriting has been influenced in any way by your experience producing the songs?

It’s not always top of mind when starting a song but it definitely is important and comes into play before the song is finished. At some point in the process I usually think, “how can I make this song better for a live performance.”

Would you like to produce for other artists in the future? If so, do you have any artists in mind?

For me, I felt that in order to be 100% happy with the final product I’d have to produce it myself. I had the opportunity so why not. I think if it’s the right artist and the music felt right I definitely would.

Speaking of artists, what artists have influenced you as an artist? As a songwriter? As a performer?

As an artist, I think Jason Aldean was a huge inspiration for those first batch of songs I wrote back in 2013/14. The My Kinda Party Album was a big influence for me. Such great songs.

As a songwriter, I’d say the way that George Jones can put so much emotion into one short line of a song really had a big impact. I grew up listening to classic country so that’s what I started out writing.

As a performer, I’m pretty much flying by the seat of my pants. Haha. You just learn as you go what works best for you.

If you could collaborate with any artist who would it be?

Probably Morgan Wallen.. he’s so good.

What about songwriters, who would you love to write with?

I don’t really do a lot of cowriting to be honest. But I wouldn’t mind writing with other artists. That’d be fun. Wallen would be one. Lol

You’ve been fortunate enough to tour with some big name artists, such as Tim Hicks, Washboard Union and Old Dominion. What has touring with these artists taught you?

That it’s not the artist that makes the show, it’s everyone else around them that makes it work. From the crew to the band, and especially the fans who come to the show. The artists just happen to be the lucky ones with the easy job of belting out the lyrics hopefully the audience will appreciate. It’s all a group effort.

I know you’ve played some big festivals in the past such as Boots & Hearts. Do you have any plans to tour in 2022? Or any festival appearance booked where our readers could see you?

Yes, we are planning a tour now and hopefully will have more news on that soon.

Last year you were name MusicNL’s Indigenous artist of the year. What did that mean to you?

It was confirmation that the Indigenous community has my back and approves of my contribution. That is such a great honor and am certainly proud to have won such an award.

How have you seen the landscape of Canadian Country music change over the last few years?

To be honest, the same Canadian artists are getting number ones now that they got number ones when I first started. Haha. If anything, because of the state of online technology, more independent artists are able to get their music out there which is truly a great thing.

Do you feel there are more opportunities for Canadian Country Artists than there were when you started your career?

As I said above, I think because of the online distribution platforms like Distrokid and Tunecore, independent artists have a bigger reach they then had when I started.

And, finally, you are a very well established artist in Canada. Any plans to take your music to other countries, maybe America or Europe?

The last couple years due to the pandemic, it’s been tough to get out of the house let alone the country. Haha but the majority of my music is available worldwide on all digital platforms, so I’ve always been there, it’s just we haven’t been marketing directly to those countries. If my music happens to go viral in a particular country, we definitely would make a bigger effort to branch out more. Hehe

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