Luck Presents Reveals Lineup For 2024 Luck Reunion

This year, Luck is partnering with 1 Million Strong to bring, for the first-time, a Mocktail Bar to the festival so that those who are in recovery or choosing not to drink for any reason have options.

Donna Block
4 min readMar 4, 2024


Luck Presents is thrilled to announce this year’s lineup for the 12th annual Luck Reunion. Celebrated as one of the most joyous musical events of the year, Luck Reunion will return to Willie Nelson’s famed “Luck, TX” ranch on Thursday, March 14th, 2024.

The event will feature over 40 musical acts, culinary experiences with renowned chefs from across the nation, local artisans and one of a kind merchandise. Luck Reunion remains an iconic opportunity for fans to experience live music from the backyard of the Red Headed Stranger himself.

The 2024 Luck Reunion Line-Up Features: BMI Song Swap / Claud / Daniel Donato’s Cosmic Country / Dawes / Lucius / Durand Jones / Dylan LeBlanc / Evangeline / Folk Uke / FRIKO / Jobi Riccio** / John Oates / Lambrini Girls / Lukas Nelson / Lou Hazel** / Madi Diaz / Nick Shoulders / Ogi / Oh Boy — Tre Burt, Emily Scott Robinson, Kelsey Waldon, Mick Flannery, Arlo McKinley & Swamp Dogg / Old Crow Medicine Show / Particle Kid / Polyphonic Spree / Proxima Parada / Rainbow Girls / Red Clay Strays / Rett Madison / Tami Neilson / TEXAS WILD: Walker Lukens & Texas Gents / Theo Lawrence / Toadies / Tyler Childers / Victoria Bigelow** / Willie Nelson & Family / Zella Day & Chaparelle / ** Southwest Airlines Artist On The Rise

This year, Southwest Airlines® celebrates the fifth anniversary of the Artists On The Rise To Luck program, which will bring Lou Hazel, Victoria Bigelow and Jobi Riccio to join the Luck family. Through the Southwest: Artist On The Rise To Luck platform, Southwest supports up-and-coming talent to help them reach new heights in their careers. Past artists who have been selected by this program include Arcy Drive, Ida Mae, Katie Pruitt and Thomas Csorba.

In 2023, Luck Reunion, in collaboration with Overdrive Energy Solutions, and A Sound Future, set a new standard for sustainability in live events by launching the largest 100% sustainably powered stage ever at a US festival. Through the use of Ovedrive’s innovative battery energy storage systems and an on-site solar farm, diesel fuel usage was slashed by 95%. In 2024, Overdrive and Luck Reunion are expanding their green initiatives to encompass food, beverage, and catering services, again leveraging Overdrive’s innovative modular battery systems.

Additionally this year, 1 Million Strong, an impact initiative uniting the music industry, artists, and fans to create sober-inclusive spaces and ensure no fan is left outside the gates, has partnered with Luck Reunion festival to co-create a mocktail experience and sober supportive environment for attendees of their sold out event.

1 Million Strong, a partnership created by The Phoenix, Stand Together Music, and Stand Together Foundation, fosters open conversations about wellness and recovery and offers support for those impacted by addiction and their allies through The Phoenix.

The Bread & Roses Community Conversations Stage is back this year and will host three panels featuring musicians, activists, and local family farmers. The moderators will be Ash-Lee Woodard Henderson and Je Naé Taylor from Highlander Research and Education Center, and Shorlette Ammons from Farm Aid. The stage programming aims to promote intentional learning and community engagement by facilitating cultural exchanges across various industries and alongside fans.

Luck Presents is also pleased to announce its lineup for this year’s Potluck. Themed “Heirloom: A Celebration of Roots,” fans can look forward to an intimate evening celebrating culinary traditions using heirloom ingredients in a family-style seated dinner prepared by heralded chefs, followed by a live performance by Willie Nelson himself under the hill country stars. Featured chefs include Rick Bayless (Frontera Restaurants), BJ Smith (Top Chef, Sit Tite), Amarys Koenig Herndon & Jordan Herndon (Palm & Pine), Zak Walters (Sedalia’s), Gabrielle Hamilton (Prune, Mind of a Chef) and Edgar Rico (Nixta Taqueria). Tickets sold to the seated dinner and show will benefit The Luck Family Foundation in support of Farm Aid, Wholesome Wave and Texas Food And Wine Alliance.

For more information on Luck Reunion and Potluck, please visit